XXL was born in 2010, formed by Jose Ramón Cordero, Juan Francisco Isidoro and Prometeo Pérez. After working as I D Artist for L'oréal and belonging to the international group H3 for 5 years, developing catwalk works, press, etc, we decided to create XXL.

We have worked with the best hairdressers in the world and provided training for 10 years. With this experience we realized that we could bring different things to the world of hairdressing today with a philosophy: Bringing the commercial to the alternative and from the alternative to the commercial looking for simplicity when working.